Smoothie Franchises

Let's state the obvious first: Smoothie Franchises such as Planet Smoothie and Maui Wowi are popular. You can find them almost anywhere and they are, usually, buzzing with people. This you already know. Otherwise, you would not be searching for information here.

What is not quite as obvious is the importance of choosing a brand you can rely on. One is not the same as another and you will learn this quickly when you see your shop fail while another, just down the street, succeeds. Why? It is all in the name.

Maui Wowi

Maui Wowi provides hawaiian coffees along with fat free fresh fruit smoothies. Also available on the menu are various snacks. Recognized as the #1 juice bar in the USA acording to Entrepreneur Magazines Franchise 500.

$50,000 liquid capital required

$250,000 net worth

Third Party Financing available

Training and Support provided

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List of Smoothie Franchises

Blendz

Booster Juice

Breeze Freeze Frozen

Cuppy's Coffee & More

Emerald City Smoothie

Froots Smoothie

Haagen-Dazs

Indigos Fruit Smoothies

Inta Juice

Jo To Go Coffee

Juan's Mexicali

Jugo Juice

Juice It Up!

Juice Stop

Juice Zone

Juiceblendz

Maui Wowi

Melt Gelato & Crepe Cafe

Nucci's Italian Ice & Gelato

Planet Smoothie

Ritter's Frozen Custard

Robeks

Squeeze Fresh Juice Bar

Surf City Squeeze

Forgive us for that bleak scenario in the above but it is necessary to stress the importance of choosing the best. While some of you may be rolling your eyes, thinking this is common sense, that cannot be said for others. People tend to loop smoothie franchises as they do coffee businesses: they think they are all the same.

This is not true. As with any business, you are offering more than just a product. You are offering a name. People respond to brands.

If you want to find a market for your business, then you have to look for the ones that dominate that market. You will not have to spend as much time on the details of location or even advertising then. Yes, this all does more than guarantees profit.

Smoothie franchises, when popular with the public, tend to sell themselves. That means that you do not have to work so hard to find a location that is by itself (the one thing that usually spells success or defeat for any business) or even throw all of your money into advertising. The name, the brand, works. It sells so you do not have to--much.

That is why choosing the right one out of the countless available is so vital. It saves you money, as well as makes it. Again, this may seem obvious but many simply overlook the need to buy a brand. They may even think going with a smaller franchise will help them by being more unique.

Unique doesn't always sell. With smoothie franchises, you want something proven. Consider things like Maui Wowi, the number one franchise in the world, or Booster Juice, one of the fastest growing smoothie franchises. You need a name people recognize and will immediately trust.

This is a world of health consciousness. People want to find ways to get in shape, preferably ways that taste good. Smoothie franchises make an ideal response to that, but you have to first attract the customers. The need may be there but the result is not always assured.

Location is, of course, important and so is advertising. But those things can be placed in a less stressful position if you have a brand. Or, more specifically, a brand people know. While this kind of thinking is applied to all forms of business, it is the backbone of the food industry.

After all, there are many smoothie franchises (and similar businesses) out there already. You have to be able to stand out. And, since you won't do so for being unique, you will have to do it by being recognized and respected.